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P.O. Box 15004

Fresno, CA 93702

(559) 349-5063

info@espigarecords.com

 
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Founders’ Page

 

Ruben Alcocer Guajardo, Chief Artistic Officer & Producer

 

Ruben was born in Fresno, California, in September 1966. He is the third son of Victor Guajardo and Maria Dolores Alcocer. Like Salomon, his first language spoken and read is Spanish. He has resided in Fresno since birth.

 Education

 Ruben attended the following primary and secondary schools of the Fresno Unified School District:

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 Frank M. Lane Elementary;

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Kings Canyon Middle School;

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Sequoia Freshman School; and,

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Theodore Roosevelt High School.

Professional Experience

In addition to founding Espiga with Salomon, Ruben has founded numerous ventures. He recently established Ann’s Photography. Ruben’s work has included the  following:

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Artist and Muralist;

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Composer;

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 Graphic Designer;

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Music Producer & Arranger;

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Photographer;

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Songwriter; and,

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Studio Musician.

Artistic Work

Ruben’s individual and collaborative artistic work spans over 20 years. While still in high school, Ruben's first mural appeared on a side wall of a local liquor store. As a graphic designer, he has designed posters and t-shirts for bands. Additionally, he has produced CDs and has arranged music for bands in Fresno.

 

Salomon Alcocer Guajardo, Chief Executive Officer

Salomon was born in Stockton, California, in March 1965. He is the second son of Victor Guajardo and Maria Dolores Alcocer. His first language spoken and read is Spanish. Although he was born in Stockton, he grew up in Fresno with his four siblings.

Education

 Salomon attended the following primary and secondary schools of the Fresno Unified School District:

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Frank M. Lane Elementary;

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Sequoia Junior High School;

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Kings Canyon Middle School;

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Sequoia Freshman School (formally Sequoia Junior High School); and,

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Theodore Roosevelt High School.

He earned degrees in the following disciplines from the University of California, Los Angeles (UCLA) and the University of Pittsburgh:

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UCLA                                       BA            Political Science

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University of Pittsburgh              MPA          Public Administration and Management

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University of Pittsburgh              M.Ed.        Research Methodology

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University of Pittsburgh              Ph.D.         Public Policy Research and Analysis

Professional Experience

Prior to founding Espiga with Ruben, Salomon held various government budget and management positions. They included the following positions:

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Budget and Management Analyst;

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Director of Research;

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Finance Director; and,

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Chief Budget Officer.

 

In addition to holding these government positions, he worked in the non-profit sector and held these positions:

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Senior Manager for Public Policy Analysis and Research and

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Senior Professional Associate

 

Publications

Salomon has authored and co-authored a number of articles, monographs, and books. His articles have been published in the following journals:

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Government Finance Review;

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 Journal of Socio-Economic Planning;

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Public Administration Review;

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Public Personnel Management;

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Review of Public Personnel Administration; and,

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Security Journal.

 His monographs and books are as follows:

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An Elected Official’s Guide to Multi-year Budgeting;

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An Elected Official’s Guide to Performance Management;

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An Elected Official’s Guide to Revenue Forecasting; and,

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Revenue Analysis and Forecasting.

 

Artistic Work

Salomon’s artistic work includes single and collaborative efforts. He writes lyrics and poems in English and Spanish. His first singing performance in public was with his mother (Maria) at the age of five with his father (Victor) rendering the first negative appraisal.

 

 

 
Copyright 2006 Ruben and Salomon Alcocer Guajardo for Espiga Records and Publishing